RED Hot Fashion: Why 2023 Declared Red as Its Signature Hue

Blog header image with red clothing in the background with the title "Why Red is the Color of 2023."

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From the catwalks of Paris to the bustling streets of New York, 2023 has been painted in varying shades of red. (You’ve seen me highlight this color in our most recent Autumn/Winter Trend Report). Whether rocking haute couture or street style, every fashionista has found a place for this vibrant hue in their wardrobe. But what has spurred this fiery fashion revolution? Let’s uncover why red is the undisputed color of the year!

History Repeats Itself

Every color has its season, and the time is now for RED. However, this isn’t the first time the fashion industry has had a love affair with red. Dive deep into fashion archives, and you’ll find glimpses of red during the flamboyant ’70s and the grunge-dominated ’90s. Fashion, much like the history, tends to repeat itself. This cyclical nature means what was once old becomes new again, and in 2023, the retro resurgence is certainly painting the town red.

A Symbol of Passion and Power

Colors are more than just visual delights; they convey emotions, stories, and ideologies. In tumultuous times, where global events have reshaped our lives, red is a beacon of resilience, strength, and passion. Donning red becomes more than just a fashion statement – it symbolizes defiance, a bold assertion of vitality in adversity.

Shades for Every Mood

One of the brilliant aspects of red is its vast spectrum. From the muted allure of brick and maroon to the striking tones of scarlet and vermillion, there’s a shade of red for every mood and occasion. Whether aiming for a sultry evening look with a deep wine-hued dress or seeking to make a daytime statement with a cherry-red handbag, red offers versatility unmatched by other colors.

Influencer Impact

A glance at social media or any fashion magazine shows that celebrities and influencers have taken a keen liking to red this year. With their vast following, these trendsetters play a pivotal role in shaping fashion trends. When an A-lister dons a crimson suit or a top influencer pairs ruby red shoes with their ensemble, it sends waves throughout the fashion community, propelling red to the forefront of fashion’s consciousness.

Global Resonance

Global influences meld seamlessly in a world that’s more interconnected than ever. Red holds significant symbolism in numerous cultures. In China, it’s a color of prosperity and luck; in India, it symbolizes purity; in Western cultures, it often represents love and passion. As the fashion world becomes more inclusive and draws inspiration from various cultures, it’s no surprise that red reigns supreme with its universal appeal and symbolism.

The color red is not merely a trend that has captivated the fashion world this year; it’s a movement. It reflects our times, a nod to the past, and a hopeful gaze into the future. Its color transcends mere aesthetics, weaving together tales of strength, passion, history, and global unity.

As we stride through 2023, draped in our favorite shades of red, we do more than keep up with fashion; we become part of a larger narrative, a story of a world united in its love for a color that embodies so much.

So, next time you reach for that red accessory or garment, wear it as a badge of honor, as a participant in the year’s most vibrant fashion symphony.

Comment below what your favorite shade of red is. Have you been rocking it this Fall/Winter 2023 season? And don’t forget to tag me on Instagram @roxannecarne_stylist with all your RED hot picks this year!

Yours in Style,

Roxanne
XOXO

Roxanne Carne is a recognized Personal Stylist for women in Dallas / Fort Worth (DFW), TX, and all over the U.S. (both in-person and virtually)!  Visit roxannecarne.com to discover how she can help transform your wardrobe and transform your life!

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